Priority Level: ⚡ MEDIUM if video is part of your content strategy, 🔻 LOW if you're just getting started

Video is powerful, but don't let "I need a video intro" stop you from posting content. Most successful creators start with zero branding and add polish later.

Brand Elements

⚡ MEDIUM priority

• [ ] End screen template (with CTA) - low priority for social media

  When you need it: YouTube videos where you want to direct viewers to subscribe, watch another video, or visit your site

🔻 LOW Priority

• [ ] Video intro/outro (5-10 seconds)

  When you need it: If you're consistently posting videos and want polish

  When you don't: Just starting out. Your content matters more than a branded intro.

• [ ] Lower third template (name/title overlay)

• [ ] Animated logo (optional) - fun but not necessary

Social media video specs:

• Instagram/Facebook: 1080x1920px (9:16 vertical)
• YouTube: 1920x1080px (16:9 horizontal)
• TikTok: 1080x1920px (9:16 vertical)

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Tip: Film vertical (9:16) for social, horizontal (16:9) for YouTube. If you can only do one, go vertical — it works everywhere.

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